“The problem for us is not that these producers, who make a very small number of bottles, enter our market. But it is the confusion it could generate among consumers,” said Luca Giavi, general director of the Prosecco DOC consortium
On tiny pockets of terraced terrain overlooking a bay shared by Italy, Slovenia and Croatia, Milos Skabar is reviving a centuries-old winemaking tradition known as Prosekar, which shares roots with its better-known bubbly cousin, Prosecco, reports Colleen Barry of the Associated Press.
But this humble fizzy blend, virtually unknown beyond the Italian port city of Trieste where it’s made on a strip of land between the Adriatic Sea and Slovenia, is caught up in a dispute that’s about to pop: The makers of Italy’s hugely popular sparkling wine Prosecco are fighting to prevent Croatian winemakers from using the name Prosek for their sweet dessert wine.
The handful of Prosekar makers hope to use their ties to Prosecco’s birthplace, just above Trieste, to gain greater recognition for their wine but worry their name is at risk, too.
“Prosekar wine is the original, because it was born 300 years before Prosecco,” said Skabar, surveying his vineyard with a port view, the hills of Slovenia a dark green line in the distance. “So, it is the father of Prosekar, Prosecco, Prosek and all the rest.”
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