Dozens of far-right groups continue to leverage mainstream social media for profit, despite Facebook’s pledges to purge extremism.
It’s the premier martial arts group in Europe for right-wing extremists. German authorities have twice banned their signature tournament. But Kampf der Nibelungen, or Battle of the Nibelungs, still thrives on Facebook, where organizers maintain multiple pages, as well as on Instagram and YouTube, which they use to spread their ideology, draw in recruits and make money through ticket sales and branded merchandise, the Associated press reports.
The Battle of the Nibelungs — a reference to a classic heroic epic much loved by the Nazis — is one of dozens of far-right groups that continue to leverage mainstream social media for profit, despite Facebook’s and other platforms’ repeated pledges to purge themselves of extremism.
All told, there are at least 54 Facebook profiles belonging to 39 entities that the German government and civil society groups have flagged as extremist, according to research shared with The Associated Press by the Counter Extremism Project, a non-profit policy and advocacy group formed to combat extremism. The groups have nearly 268,000 subscribers and friends on Facebook alone.
CEP also found 39 related Instagram profiles, 16 Twitter profiles and 34 YouTube channels, which have gotten over 9.5 million views. Nearly 60% of the profiles were explicitly aimed at making money, displaying prominent links to online shops or photos promoting merchandise.
Click on the big blue “view shop” button on the Erik & Sons Facebook page and you can buy a T-shirt that says, “My favorite color is white,” for 20 euros ($23). Deutsches Warenhaus offers “Refugees not welcome” stickers for just 2.50 euros ($3) and Aryan Brotherhood tube scarves with skull faces for 5.88 euros ($7). The Facebook feed of OPOS Records promotes new music and merchandise, including “True Aggression,” “Pride & Dignity,” and “One Family” T-shirts. The brand, which stands for “One People One Struggle,” also links to its online shop from Twitter and Instagram.
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